Marketing Video with Dasmond Koh – Mid-Autumn Campaign for Yanxi Dimsum Hotpot
Category: Video Production / Celebrity Collaboration / Product Marketing
To boost brand visibility and seasonal product sales, we partnered with Yanxi Dimsum Hotpot to produce a Mid-Autumn campaign video featuring television personality Dasmond Koh. This project seamlessly blended storytelling, celebrity influence, and strategic media distribution.
As part of our integrated marketing services, we conceptualized and executed a full-scale promotional video campaign to elevate product awareness and create festive excitement around Yanxi’s mooncake offerings.
Our Scope Included:
- Creative concept development aligned with Yanxi’s brand and seasonal objectives
- Full video production: scripting, on-site filming, and professional editing
- Talent coordination: collaboration with Dasmond Koh
- Media planning: strategic distribution across digital platforms and selected media outlets
